{"product_id":"sonoro-platinum-automatic-eas-schwarz-matt","title":"Sonoro Platinum Automatic EAS, Black Matte","description":"\u003cp\u003eThe Sonoro Platinum Automatic EAS is a semi-automatic belt-drive turntable with a built-in phono preamp, Bluetooth (aptX HD) and USB digitisation. It's made for everyone who loves vinyl but doesn't want to give up today's comfort – and for everyone setting a needle in the groove for the very first time.\u003c\/p\u003e\n\u003ch2\u003eWhy the Platinum Automatic EAS?\u003c\/h2\u003e\n\u003cp\u003eBecause it takes care of the two most annoying moments of a vinyl evening. The \"EAS\" stands for automatic end shut-off: once the side is finished, a motorised lift gently raises the tonearm out of the run-out groove and stops the platter. So you no longer have to dash across the living room just because the last track has faded out. On top of that comes a factory-fitted Ortofon 2M Red – exactly the cartridge that elsewhere tends to show up as a costly extra on the invoice. Set it up, put on the belt, listen.\u003c\/p\u003e\n\u003ch2\u003eWhat you hear and get\u003c\/h2\u003e\n\u003cp\u003eA clear, lively sound that outplays its price class. The quiet DC motor with optical speed control keeps the tempo clean, and the height-adjustable tonearm with two precision bearings guides the needle smoothly through the groove. Via the switchable phono preamp you can connect the Platinum to any high-level input – or wirelessly via Bluetooth aptX HD to active speakers. And if you want to preserve your collection, you transfer it straight to your computer via USB. A turntable that plays analogue and has still arrived in the present.\u003c\/p\u003e\n\u003ch3\u003eWho is the Platinum Automatic EAS suited for – and who isn't it for?\u003c\/h3\u003e\n\u003cp\u003eIdeal for beginners and for vinyl listeners who want enjoyment without fiddling. Straight talk: if you're chasing the very last drop of resolution and like experimenting with heavier platters, tonearm tuning and separate high-end phono stages, this is deliberately not for you – it's a comfort turntable, not a tinkerer's project. It doesn't play shellac at 78 rpm. For relaxed everyday vinyl enjoyment, though, it's hard to beat.\u003c\/p\u003e\n\u003ch2\u003eOur verdict\u003c\/h2\u003e\n\u003cp\u003eA thoroughly well-thought-out turntable that reconciles modern comfort with honest sound quality. The trade press sees it similarly: connect awarded it an overall score of \u003cstrong\u003e1.4 (\"very good\", 2025)\u003c\/strong\u003e. Tell us about your system – we'll give you an honest answer on whether the Platinum fits. Advice \u0026 service directly from HD Zürisee in Wädenswil: ☎ +41 44 680 22 00 · WhatsApp \u003ca href=\"https:\/\/wa.me\/41765342200\"\u003e076 534 22 00\u003c\/a\u003e (text only, no calls) · shop@hdzuerisee.ch.\u003c\/p\u003e\n\u003ch3\u003eWhat the trade press says\u003c\/h3\u003e\n\u003cp\u003e\"For not even 700 euros, this turntable has everything important on board. The sound quality leaves nothing to be desired either.\" – Practical rating \"very good\" (1.5), \u003ca href=\"https:\/\/www.stereo.de\/test\/sonoro-platinum-automatic-eas-im-test-plattenspieler-mit-vollausstattung\/\" target=\"_blank\" rel=\"noopener\"\u003eSTEREO\u003c\/a\u003e, March 2025.\u003c\/p\u003e\n\u003ch2\u003eTechnical data\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eDrive: belt drive with DC motor, optical speed control (actively regulated)\u003c\/li\u003e\n\u003cli\u003eOperating mode: semi-automatic with automatic end shut-off (motorised tonearm lift)\u003c\/li\u003e\n\u003cli\u003eSpeeds: 33 1\/3 and 45 rpm\u003c\/li\u003e\n\u003cli\u003eTonearm: height-adjustable, two low-friction precision bearings\u003c\/li\u003e\n\u003cli\u003eHeadshell: interchangeable, bayonet connection\u003c\/li\u003e\n\u003cli\u003eCartridge: Ortofon 2M Red (MM, elliptical stylus), factory-fitted\u003c\/li\u003e\n\u003cli\u003ePhono preamp: built in and switchable (MM)\u003c\/li\u003e\n\u003cli\u003eOutputs: gold-plated RCA connectors\u003c\/li\u003e\n\u003cli\u003eWireless: Bluetooth 5.2 (aptX HD)\u003c\/li\u003e\n\u003cli\u003eDigital: USB port with A\/D converter (digitise your record collection)\u003c\/li\u003e\n\u003cli\u003eHousing: plinth with high-quality matte lacquer, die-cast aluminium platter, acrylic lid\u003c\/li\u003e\n\u003cli\u003eDevelopment \u0026 design: Germany\u003c\/li\u003e\n\u003cli\u003eDimensions (W × H × D): approx. 423 × 125 × 345 mm\u003c\/li\u003e\n\u003cli\u003eWeight: approx. 5.2 kg\u003c\/li\u003e\n\u003cli\u003eWhat's in the box: turntable, RCA cable, power supply, instruction manual, safety information\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eFrequently asked questions\u003c\/h2\u003e\n\u003ch3\u003eDoes the Platinum Automatic EAS come with a cartridge?\u003c\/h3\u003e\n\u003cp\u003eYes, an Ortofon 2M Red (MM, elliptical) comes factory-fitted and aligned. You just put on a record and start playing – no separate purchase, no fiddly setup. Later on, the cartridge can be swapped for other styli or systems from the Ortofon 2M series if you like.\u003c\/p\u003e\n\u003ch3\u003eDo I need a separate phono preamp?\u003c\/h3\u003e\n\u003cp\u003eNo. An MM phono stage is built in and switchable. So you can connect the Platinum to any normal high-level input (AUX\/Line) on your amplifier or active speakers. If you already have an external phono stage, simply switch off the internal one.\u003c\/p\u003e\n\u003ch3\u003eCan I digitise my records with it?\u003c\/h3\u003e\n\u003cp\u003eYes, via the USB port with built-in A\/D converter you transfer records straight to your computer or laptop. That way you preserve your collection as files. A quick practical tip: for very bass-heavy 12-inch singles, check the level beforehand so nothing clips.\u003c\/p\u003e\n\u003ch3\u003eDoes the turntable also work wirelessly?\u003c\/h3\u003e\n\u003cp\u003eYes, via Bluetooth 5.2 with aptX HD you can play on Bluetooth active speakers, headphones or amplifiers. Handy for flexible placement. For the best sound quality, the classic RCA connection remains the top choice – you're free to use either.\u003c\/p\u003e\n\u003ch3\u003eWhy buy the Platinum Automatic EAS from HD Zürisee?\u003c\/h3\u003e\n\u003cp\u003eBecause with us you get more than just a box. We give you honest advice on which turntable suits your amplifier, your speakers and your room, set the device up for you if needed, and stay your contact when the stylus eventually needs replacing. Specialist retail with our own technician, not an anonymous mail-order warehouse.\u003c\/p\u003e\n\u003ch2\u003eGoes well with\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"\/en\/collections\/tonabnehmer\"\u003eCartridges \u0026 Styli (Ortofon upgrades)\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/en\/collections\/regallautsprecher\"\u003eBookshelf \u0026 Active Speakers\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/en\/collections\/streaming-verstarker\"\u003eStreaming Amplifiers\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sonoro","offers":[{"title":"Default","offer_id":53182333288784,"sku":"SO-21000-100-MB","price":799.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0932\/3262\/8048\/files\/sonoro-platinum-automatic-eas-plattenspieler-schwarz-matt-schraegansicht.png?v=1792685909","url":"https:\/\/hdzuerisee.ch\/en\/products\/sonoro-platinum-automatic-eas-schwarz-matt","provider":"HD Zürisee AG","version":"1.0","type":"link"}