{"product_id":"audio-technica-at-33ev","title":"Audio-Technica AT33EV MC Cartridge","description":"\u003cp\u003eThe Audio-Technica AT33EV is a moving-coil cartridge with a nude elliptical diamond, putting out 0.3 mV into an MC-capable phono input.\u003c\/p\u003e\n\u003cp\u003eIt belongs to the AT33 series, which Audio-Technica has kept alive for decades — and it's exactly the cartridge people think of when talk turns to an affordable entry into real moving-coil territory. Finely resolving, spacious, composed. Not a party trick, but a workhorse with good manners.\u003c\/p\u003e\n\n\u003ch2\u003eWhy the AT33EV?\u003c\/h2\u003e\n\u003cp\u003eBecause the jump from MM to MC doesn't founder here on effort. The diamond sits nude on the duralumin cantilever instead of being glued to a metal base: less moving mass at the tip, cleaner tracking at the top end. Add the dual moving-coil design with 30 dB channel separation and only 0.5 dB channel deviation — the reason the soundstage with this cartridge doesn't stick between the speakers but opens up behind them.\u003c\/p\u003e\n\n\u003ch2\u003eWhat you hear\u003c\/h2\u003e\n\u003cp\u003eMore fine detail and more calm between the notes than you're used to from an MM in the same league. Voices gain body, strings gain skin instead of edge, cymbals decay cleanly instead of hissing. Frequency response reaches up to 50,000 Hz — you won't hear that as such, but you'll feel it: as ease in the overtone range. The AT33EV never turns analytical or cold, though — it stays on the musical side.\u003c\/p\u003e\n\n\u003ch3\u003eWho is the AT33EV for?\u003c\/h3\u003e\n\u003cp\u003eFor anyone with a solid turntable and a medium-to-heavy tonearm who wants to take the next step. \u003cstrong\u003ePlain talk:\u003c\/strong\u003e without an MC-capable phono input or a step-up transformer, this won't work — 0.3 mV is simply too little for an MM input. And if you want a stylus you can swap yourself, an MM suits you better: on the AT33EV the stylus can neither be swapped nor repaired, Audio-Technica replaces the whole cartridge instead. If you can live with that, you get a great deal of music for the effort.\u003c\/p\u003e\n\n\u003ch2\u003eOur verdict\u003c\/h2\u003e\n\u003cp\u003eOne of the more sensible ways into the MC world — maturely tuned, broadly usable, with no diva behaviour on setup. At HD Zürisee in Wädenswil we mount and align it properly, and check beforehand whether your phono stage really suits 0.3 mV. That avoids the most common disappointment with a first MC cartridge — and a quick call beforehand usually saves a second attempt.\u003c\/p\u003e\n\n\u003ch2\u003eTechnical data\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eType: MC cartridge, dual moving coil, low output\u003c\/li\u003e\n\u003cli\u003eStylus grind: nude elliptical, 0.3 × 0.7 mil\u003c\/li\u003e\n\u003cli\u003eStylus mount: nude square shank\u003c\/li\u003e\n\u003cli\u003eCantilever: duralumin, tapered tube\u003c\/li\u003e\n\u003cli\u003eOutput voltage: 0.3 mV (1 kHz, 3.54 cm\/s)\u003c\/li\u003e\n\u003cli\u003eRecommended load impedance: more than 100 Ohm (when connected to a head amp)\u003c\/li\u003e\n\u003cli\u003eCoil impedance: 10 Ohm (1 kHz)\u003c\/li\u003e\n\u003cli\u003eCoil inductance: 22 µH (1 kHz)\u003c\/li\u003e\n\u003cli\u003eDC resistance: 10 Ohm\u003c\/li\u003e\n\u003cli\u003eTracking force: 1.8–2.2 g (standard 2.0 g)\u003c\/li\u003e\n\u003cli\u003eFrequency response: 15–50,000 Hz\u003c\/li\u003e\n\u003cli\u003eChannel separation: 30 dB (1 kHz)\u003c\/li\u003e\n\u003cli\u003eChannel deviation: 0.5 dB (1 kHz)\u003c\/li\u003e\n\u003cli\u003eStylus compliance: static 40 × 10⁻⁶ cm\/dyne, dynamic 10 × 10⁻⁶ cm\/dyne (100 Hz)\u003c\/li\u003e\n\u003cli\u003eVertical tracking angle: 23°\u003c\/li\u003e\n\u003cli\u003eMount: 1\/2-inch standard\u003c\/li\u003e\n\u003cli\u003eDimensions W × H × D: 16.6 × 16 × 26.5 mm\u003c\/li\u003e\n\u003cli\u003eWeight: 6.9 g\u003c\/li\u003e\n\u003cli\u003eIncluded: cartridge, stylus guard, mounting screws (2 × 13 mm, 2 × 19 mm), 2 nuts, 2 washers, non-magnetic screwdriver, brush, PCOCC headshell lead set\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eFrequently asked questions\u003c\/h2\u003e\n\u003ch3\u003eDo I need an MC phono input for the AT33EV?\u003c\/h3\u003e\n\u003cp\u003eYes. At 0.3 mV output, the AT33EV is a low-output MC and needs an MC-capable phono input or a step-up transformer. Audio-Technica recommends a load impedance above 100 Ohm. On a plain MM input it stays far too quiet and sounds weak. Many current phono stages can be switched to MC.\u003c\/p\u003e\n\u003ch3\u003eWhat tracking force is right for the AT33EV?\u003c\/h3\u003e\n\u003cp\u003eAudio-Technica specifies 1.8 to 2.2 grams, with 2.0 grams as the standard value. Set the tracking force with a tonearm scale and re-check it after the first hours of use. Too little tracking force, by the way, damages the record more than a bit too much.\u003c\/p\u003e\n\u003ch3\u003eDoes the AT33EV fit any tonearm?\u003c\/h3\u003e\n\u003cp\u003eIt has the usual half-inch mount and weighs 6.9 grams, so it fits practically any headshell mechanically. With a dynamic compliance of 10 × 10⁻⁶ cm\/dyne it pairs best with medium-to-heavy tonearms. On very light arms the resonance frequency ends up too high.\u003c\/p\u003e\n\u003ch3\u003eWhat sets the AT33EV apart from an MM cartridge?\u003c\/h3\u003e\n\u003cp\u003eIn an MC, two small coils move instead of a magnet, so the moving mass is lower. That gives finer resolution, cleaner imaging and calmer highs. The price for that: the low output voltage, which requires a matching phono stage, and a stylus you can't swap yourself.\u003c\/p\u003e\n\u003ch3\u003eCan I replace the AT33EV's stylus myself?\u003c\/h3\u003e\n\u003cp\u003eNo. Audio-Technica states that an MC cartridge's stylus can neither be swapped nor repaired. There's a trade-in programme in Europe for worn styli: the cartridge must still be functional and the cantilever undamaged. Get in touch with us and we'll sort out the process for you.\u003c\/p\u003e\n\u003ch3\u003eWhy buy the Audio-Technica AT33EV from HD Zürisee?\u003c\/h3\u003e\n\u003cp\u003eBecause an MC cartridge lives or dies by its alignment. We mount it, set tracking force, overhang and azimuth properly, and check whether your phono stage suits the low output voltage. Plus an experienced team in Wädenswil that stays with you afterwards too — by phone on 044 680 22 00, by WhatsApp on \u003ca href=\"https:\/\/wa.me\/41765342200\"\u003e076 534 22 00\u003c\/a\u003e (text only, no calls) or by email at shop@hdzuerisee.ch.\u003c\/p\u003e\n\n\u003ch2\u003eGoes well with\u003c\/h2\u003e\n\u003cp\u003eYou'll find the matching amplification under \u003ca href=\"\/en\/collections\/phono-vorverstarker\"\u003ePhono Preamps\u003c\/a\u003e — without an MC input, the AT33EV stays silent. More cartridges are listed under \u003ca href=\"\/en\/collections\/tonabnehmer\"\u003eCartridges\u003c\/a\u003e, matching turntables under \u003ca href=\"\/en\/collections\/plattenspieler\"\u003eTurntables\u003c\/a\u003e, the rest of the brand's range under \u003ca href=\"\/en\/collections\/audio-technica\"\u003eAudio-Technica\u003c\/a\u003e — and everything about the groove lives under \u003ca href=\"\/en\/collections\/alles-vinyl\"\u003eAll Vinyl\u003c\/a\u003e.\u003c\/p\u003e","brand":"Audio Technica","offers":[{"title":"Default Title","offer_id":53272201298256,"sku":null,"price":550.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0932\/3262\/8048\/files\/audio-technica-at33ev-mc-tonabnehmer-schraegansicht.png?v=1785435036","url":"https:\/\/hdzuerisee.ch\/en\/products\/audio-technica-at-33ev","provider":"HD Zürisee AG","version":"1.0","type":"link"}