{"product_id":"argon-audio-aurora-plattenspieler-schwarz","title":"Argon Audio AURORA Turntable, Black","description":"\u003cp\u003eThe Argon Audio AURORA is a direct-drive turntable that comes with a pre-mounted Ortofon cartridge and a switchable phono preamp built right in. If you've ever hesitated over \"do I still need a separate phono stage?\" — here's your answer, already on board.\u003c\/p\u003e\n\n\u003ch2\u003eWhy the AURORA?\u003c\/h2\u003e\n\u003cp\u003eThe brushless direct drive runs quartz-locked, without the slight jolt some belt drives show on start-up. Above it sits a rigid, statically balanced S-shaped tonearm with one special feature: a precisely positioned hole in the arm tube — Argon calls it ATS, Anisotropic Torsion Stabiliser — shifts torsional resonance out of the audible range, where it tends to bother ordinary arms. The included Ortofon Concorde Music Blue isn't a token cartridge, but a genuine MM system, factory-mounted and aligned.\u003c\/p\u003e\n\n\u003ch2\u003eWhat you get\u003c\/h2\u003e\n\u003cp\u003e33, 45 and 78 rpm, a damped aluminium platter with rubber mat, a removable headshell for a later cartridge swap — and a phono stage you switch on and off via a rear-panel switch: into the aux input with the stage on, into the phono input or an external stage with it off. A dust cover and RCA cable are included. The AURORA deliberately skips Bluetooth or USB — here it's about the signal, not wireless gimmicks.\u003c\/p\u003e\n\n\u003ch3\u003eWho is the AURORA for — and who is it not for?\u003c\/h3\u003e\n\u003cp\u003ePlain talk: if you already own a high-quality phono stage, just switch the built-in one off and bring your own setup. If you plan to move to an MC cartridge with a very low output level later on, you'll need a separate MC stage anyway — the built-in electronics are MM-only. For a classic, ready-to-play entry point, though, it's pretty much exactly what's being looked for.\u003c\/p\u003e\n\n\u003ch2\u003eOur verdict\u003c\/h2\u003e\n\u003cp\u003eThe AURORA removes the three usual entry-level hurdles: which cartridge, which phono stage, which cable. All already on board, all matched to each other. Whether it fits the rest of your system is something we're happy to work out with you — HD Zürisee in Wädenswil, 044 680 22 00 or WhatsApp \u003ca href=\"https:\/\/wa.me\/41765342200\"\u003e076 534 22 00\u003c\/a\u003e (text only, no calls).\u003c\/p\u003e\n\n\u003ch2\u003eTechnical data\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eType:\u003c\/strong\u003e direct-drive turntable\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eSpeeds:\u003c\/strong\u003e 33, 45, 78 rpm\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eTonearm:\u003c\/strong\u003e rigid, statically balanced S-shaped tonearm, aluminium, with ATS torsion stabiliser\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eEffective tonearm length:\u003c\/strong\u003e 233 mm (9.17″)\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eEffective arm mass:\u003c\/strong\u003e 20 g\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eCartridge:\u003c\/strong\u003e Ortofon Concorde Music Blue (MM), pre-mounted\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003ePermitted cartridge weight:\u003c\/strong\u003e 6–10 g\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eRecommended tracking force:\u003c\/strong\u003e 1.8 g\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003ePlatter:\u003c\/strong\u003e damped aluminium, approx. 1.4 kg, with rubber mat\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003ePhono preamp:\u003c\/strong\u003e built-in, switchable (MM)\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eWow and flutter:\u003c\/strong\u003e ≤ 0.10 %\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eSignal-to-noise ratio:\u003c\/strong\u003e 65 dB\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003ePlinth:\u003c\/strong\u003e MDF, Black finish (matte lacquer)\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e RCA (cable included)\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eDimensions (W×H×D):\u003c\/strong\u003e approx. 45 × 15.3 × 36.6 cm\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eWeight:\u003c\/strong\u003e approx. 10.4 kg\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eIn the box:\u003c\/strong\u003e turntable, Ortofon cartridge (mounted), RCA cable, power cable, dust cover, rubber slipmat\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eFrequently asked questions\u003c\/h2\u003e\n\u003ch3\u003eDoes the AURORA need an additional phono stage?\u003c\/h3\u003e\n\u003cp\u003eNo. The AURORA has a switchable MM phono stage built in. With it active, you connect it directly to an aux or line input. If you already have your own phono stage or an amplifier with a phono input, just switch the internal one off and use your own solution.\u003c\/p\u003e\n\u003ch3\u003eWhich cartridge comes with the AURORA?\u003c\/h3\u003e\n\u003cp\u003eAn Ortofon Concorde Music Blue, an MM system that's mounted and aligned at the factory. You don't need to adjust anything — just remove the stylus guard and go. Switching to a different cartridge is possible any time via the removable headshell.\u003c\/p\u003e\n\u003ch3\u003eCan I connect the AURORA via Bluetooth?\u003c\/h3\u003e\n\u003cp\u003eNo, according to the manufacturer the AURORA deliberately has no Bluetooth and no USB output. The connection runs exclusively via the included RCA cable — for the shortest, cleanest signal path between stylus and amplifier.\u003c\/p\u003e\n\u003ch3\u003eDo I have to manually switch speeds using a belt on the AURORA?\u003c\/h3\u003e\n\u003cp\u003eNo. The direct drive switches between 33, 45 and 78 rpm electronically, so there's no belt to move at all. The quartz-locked drive keeps speed constant even with frequent switching between speeds.\u003c\/p\u003e\n\u003ch3\u003eWhy buy the Argon Audio AURORA at HD Zürisee?\u003c\/h3\u003e\n\u003cp\u003eBecause the choice between an active or deactivated phono stage, between MM and MC cartridges, and between an entry-level or expandable solution depends on the rest of your system — and that's exactly what we advise you on honestly. Authorised dealer, our own technician, delivery and on-site setup.\u003c\/p\u003e\n\n\u003ch3\u003eGoes well with\u003c\/h3\u003e\n\u003cp\u003eA good start just needs an amplifier: take a look at our \u003ca href=\"\/en\/collections\/alle-verstaerker\"\u003eamplifiers\u003c\/a\u003e, plus \u003ca href=\"\/en\/collections\/regallautsprecher\"\u003ebookshelf speakers\u003c\/a\u003e for the sound — or the whole \u003ca href=\"\/en\/collections\/argon-audio\"\u003eArgon Audio world\u003c\/a\u003e.\u003c\/p\u003e","brand":"Argon Audio","offers":[{"title":"Default Title","offer_id":53932413223248,"sku":null,"price":1399.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0932\/3262\/8048\/files\/argon-audio-aurora-plattenspieler-schwarz-frontansicht.jpg?v=1794068873","url":"https:\/\/hdzuerisee.ch\/en\/products\/argon-audio-aurora-plattenspieler-schwarz","provider":"HD Zürisee AG","version":"1.0","type":"link"}